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Each year, the Lone Star Hort Forum brings together leaders from across the Texas green industry to step away from day-to-day demands and focus on what matters most: people, leadership, and the future of our businesses. This year’s Forum did exactly that — through honest conversations, practical learning, and moments that reminded us why this community matters. Day One: Grounded Perspectives and Practical TakeawaysDay One focused on real-world challenges and tools leaders can take back to their teams right away We kicked off Day One with a familiar and trusted voice. Charlie Hall, a long-time Lone Star Hort Forum contributor, returned with his annual economic forecast — helping attendees better understand where the industry stands and how to plan for the year ahead with clarity and realism. From there, the day moved into sessions that resonated deeply with attendees because they addressed real challenges leaders are navigating right now:
A Special Highlight: Women in Horticulture One of the most impactful conversations of Day One took place during the Women in Horticulture session, which focused on how internal triggers affect leadership, communication, and workplace dynamics. The session explored a simple but powerful concept: our thoughts influence our feelings, which influence our actions — and ultimately our results. Attendees walked away with practical strategies to:
It was a thoughtful conversation that extended well beyond the room and reinforced the importance of self-awareness in leadership at every level. Live Podcast Recordings — Now Available Throughout the day, several live podcast conversations were recorded on-site and are now available to listen to at no cost:
Day Two: Celebrating Excellence and Learning From Each OtherDay Two began with the TNLA Awards Festival, where the community came together to recognize peers, celebrate excellence, and honor those who have helped move the industry forward. Honorary Lifetime Membership Award Winners: This year’s Festival carried special meaning as we honored Jim Reaves, a former TNLA staff member who passed away in August. Jim was posthumously awarded an Honorary Lifetime Membership, recognizing his lasting contributions and the impact he made on the Association and the people within it. Young Leader Award Winner- Dylan Cantu, TMCNP of Calloway's NurseryWhat Was New This Year Several award programs introduced meaningful updates in 2026: Texas Garden Retailers Awards (TGRA)This year marked the introduction of a secret shopper component, adding a new layer of insight and accountability to the judging process and reinforcing the importance of customer experience at every touchpoint. View all TGRA award winners HERE Texas Excellence in Landscaping Awards (TEIL) The TEIL program continued to evolve, with judges noting a strong field of submissions that showcased:
View all TEIL award winners HERE Summit Award Winner- Austin Wood Recycling / Texas NativeARP Award Winner- C. Scott Evans TMCNP, TCLP of Rancho Encino, FEWA & Native Jump StartIndustry & Emerge Tours In the afternoon, attendees headed out on the Industry Tour and the Emerge Tours. These tours offered behind-the-scenes looks at real operations and real conversations, the kind that don’t happen in a classroom. Discussions on the bus, on-site, and face-to-face allowed participants to learn directly from peers about how they’re solving challenges and running successful businesses. A sincere thank you to our tour stop hosts for opening your doors and sharing your time and insight with our members. Day Three: Investing in Leadership and the Future The Forum concluded with the graduation of TNLA Leadership Bootcamp Class V, a milestone that represents months of learning, reflection, and personal growth. Leadership Bootcamp is about more than professional development, it’s about building self-aware, confident leaders who are prepared to guide teams, navigate change, and contribute meaningfully to the industry. We are proud of this class and grateful for the perspective and energy they bring to the Texas green industry. The Forum closed with a forward-looking keynote, “Smarter, Faster, Stronger: How AI Can Future-Proof Your Nursery & Landscape Business,” reinforcing the importance of adaptability, curiosity, and thoughtful adoption of new tools. Why Lone Star Hort Forum Still Matters Lone Star Hort Forum isn’t about checking a box or attending another event. It’s about creating space — space to listen, reflect, learn from peers, and reconnect with why we do this work. Seeing the community show up for one another — in conversations, in recognition, and in shared experiences — is always why we do what we do. Thank you to everyone who joined us and helped make Lone Star Hort Forum 2026 meaningful. Special thanks to all our wonderful sponsors
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1. The Power of Collaboration The forum showcased the immense value of collaboration. Attendees had the chance to connect with peers, sponsors, and exhibitors while engaging in meaningful discussions about industry challenges and opportunities. Seeing online collaborators come together in person was a testament to the strength of the TNLA community and its commitment to shared success. 2. Celebrating Industry Leadership and Innovation This year’s event featured a special moment with the graduation of the Leadership Bootcamp Class, a program spearheaded by the TNLA Foundation. This initiative highlights TNLA's dedication to cultivating future leaders who will shape the Texas green industry. The ceremony inspired all attendees and reinforced the importance of investing in professional growth. 3. Celebrating Excellence at the Awards Festival The hard work of our presenters and planning team truly paid off during the Awards Festival, which was a standout moment of the event. Recognizing the achievements of individuals and businesses in the industry reminded us all why we’re passionate about horticulture. It was inspiring to see the pride and enthusiasm from award recipients and attendees alike. 4. Exploring the Industry Through Tours The Forum also included exclusive industry tours, offering attendees a firsthand look at innovative practices and operations within the green industry & beyond. These tours provided a unique opportunity to see cutting-edge techniques in action, network with industry leaders, and gain insights to bring back to their businesses. Attendees consistently praised the tours for their practical value and the inspiration they provided 5. Trends and Insights for the Future The forum featured impactful sessions and panels that explored key trends and insights shaping the future of horticulture, including sustainable practices, workforce challenges, and innovative technologies. These sessions provided attendees with actionable takeaways to implement in their businesses, helping them stay ahead in a rapidly evolving industry. The collaborative discussions and diverse perspectives showcased the strength and expertise of the TNLA community. Resources
The Lone Star Hort Forum also included a live podcast recording of the TNLA Green Report Podcast, Season 4, Episode 3, titled "Navigating the Texas Green Industry's H-2A and H-2B Immigration Work Program." Moderated by Curtis Smith (TNLA) and featuring expert panelists Devin Guinn and Antonio Vergara, the session covered: Challenges and opportunities with H-2A and H-2B work programs. Practical advice for navigating regulations and securing reliable labor. Sponsored by Forward.us, the podcast is a must-listen for professionals seeking workforce sustainability solutions. Listen to the Podcast: 👉 Full Episode HERE The closing keynote, "Decision FAIL: Top Business Decision Making Mistakes (and How Smart Leaders Avoid Them)," by Brett Hoogeveen of BetterCulture, captivated attendees. Brett shared actionable strategies like the "360 Rule" and "Pre-Mortem" exercises, offering practical tools for improving decision-making and avoiding common pitfalls in leadership. You can download his slide deck HERE Looking Ahead The Lone Star Hort Forum 2025 was a celebration of learning, collaboration, and inspiration. From the TNLA Foundation’s leadership initiatives to the keynote, industry tours, and networking opportunities, the event reinforced the importance of working together to advance the green industry. We’re grateful to everyone who attended, presented, and supported this year’s Lone Star Hort Forum. Your participation drives the success of our community, and we can’t wait to see how these experiences shape the future. What was your favorite moment from the forum? Share your thoughts in the comments below or reach out to us—we’d love to hear from you! The TNLA Lone Star Hort Forum (LSHF) is back, and it's bigger and better than ever! Taking place from January 6-8, 2025, this event is the perfect opportunity for horticulture professionals to learn, network, and grow. Hosted in beautiful Grapevine, Texas, the Lone Star Hort Forum brings together experts, innovators, and enthusiasts from across the state to explore the latest trends, research, and technology in the industry. At LSHF, you can attend various educational sessions covering business development, sustainability, and the newest plant innovations. These sessions are designed to provide actionable insights and strategies that you can apply directly to your business. Whether you're a seasoned professional or new to the industry, there's something for everyone. In addition to the educational opportunities, the Lone Star Hort Forum is a fantastic place to network. Meet fellow professionals, exchange ideas, and build relationships that can help you grow your business. The connections you make here could be the key to your next big opportunity. We also offer immersive tours that you can partake in! What to expect:
Celebrate the best of the Texas Green Industry at our Awards Festival! Applications to be recognized as the top Garden Retailer or Landscaping Company are now open! Please click HERE for the Texas Excellence in Landscaping Awards & HERE for Texas Garden Retailer Awards Don't miss out on this incredible event! Register now to secure your spot at the TNLA Lone Star Hort Forum. Whether you're looking to expand your knowledge, make valuable connections, or just be inspired by the beauty and innovation of Texas horticulture, this event is for you. We can't wait to see you there!
Register today to be part of an experience that celebrates the best of Texas horticulture and empowers you to take your business to the next level. Click here to register, to view the schedule of events and for more information visit -> https://www.tnlaonline.org/tnla-lone-star-hort-forum.html |
AuthorKim Cabrera, TNLA Marketing Manager Archives
July 2026
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